Digital Media - Graphic Design


Graphic Design Track

Courses in the Graphic Design track teach concepts in design theory and application while providing opportunities for students to create portfolio worthy projects in editorial design, multimedia, typography, branding and advertising, digital art, photography, and illustration. Students will be encouraged to explore how they can shape our visual environment and culture by combining words and images into persuasive, enlightening, and informative messages.

Graphic Design Track Courses

DMDA330 Business Practices in Design (3 Credits)
Through lecturers, demonstrations, research and studio work, this course encourages an in-depth study of the business aspects of the design profession. Common professional design problems are emphasized. Cross listed with ART 330. Prerequisite: DM 230. (Offered spring semester of even calendar years.)
ARTH353 Art History: 20th Century (3 Credits)
A study of European and American art and architectural movements beginning with Expressionism and Cubism and continuing through the most recent developments. Meets the general education fine arts and swriting intensive requirement. (Offered fall semester.)
DMDA365 Specialized Studies in Design (3 Credits)
Advanced instruction and assigned studio work in one or more topics within the design field including but not limited to: information design, design methodology, advertising design, image design, typography, user centered design, electronic imaging, graphic design history, communication theory, design for social issues, and/or package design. Cross listed with ART365. Prerequisite: DM230. (Offered spring semester of odd calendar years.)
Choose Two Courses - From DMDA341 or one DMDA Design Course (Courses Required: 2)
MRKT201 Marketing (3 Credits)
The present marketing system is described, analyzed, and evaluated through study of consumers, marketing functions, institutions, and commodities. The motivation of mass markets through advertising and personal selling is given special attention.
ARTS390 Independent Studio (3 Credits)
Independent Studio provides time and space for the student who has completed at least the second level in any of the areas of specialization. The student works independently, approximately 12 hours per week. Work time is punctuated by weekly, individual, one-half hour meetings with the instructor and by biweekly critiques with other students in Independent and Advanced Studio classes. The main goal of the course is the achievement of a personal expression, which indicates clear conceptual development as evidenced by a body of work and a written statement. Students may take as many credits of Independent Studio as is necessary to complete the major requirements or to fulfill personal objectives. Prerequisite: Any second level studio course (ART 230, 300, 308, 312, 320) or permission of the Art Department Head. (Offered every semester.)


View Major Course Requirements»

or check out our other Digital Media tracks:

Audio Recording | Internet Development | Game Design & Development | Video & Film

Career Opportunities

  • Graphic Designer
  • Art Director
  • Creative Director
  • Web Designer
  • Interface Designer
  • Animator
  • Motion Designer
  • UX Designer
  • Digital Illustrator
  • Package Designer
  • Communication Designer


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